Pride in Luton festival returns to brighten up Luton’s Streets

The annual colourful festival in set to turn in July as world class acts join the line up for the third festival.

Pride in Luton festival 2024 is set to be bigger and better than previous years with an array of talented performers taking the 2 stages to entertain and educate the crowds. Last year over 4500 people enjoyed the free one-day event put on by Pride in Luton charity, and now the festival is set to return on Saturday 6th July 2024.

World-class acts including the recent winner of Season 5 of Ru Paul’s Drag Race UK, Ginger Johnson is set to take to the stage as headliner on the Saturday. Other acts taking to the main stage include Homoparody Dance Troop, Drag King group Pec’s Drag, Lady Gaga tribute; Born GaGa, Luton Music Mix, and local Luton performer Jamie, who wowed the crowds last year on the Pride presenting stage.

Straight from her New York Boardway debut, Drag performer Mama G will be hosting the main stage. Mama G became a household name after appearing on the ITV hit Britian’s Got Talent in 2023 with Drag Nation. Since then she has been performing across the globe, recently performing in the United States.

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Some of the acts preforming

The Pride presenting stage in Hat Gardens will give local young people the opportunity to perform in front of a live crowd again and will host band from Barnfield College and Luton Sixth Form, as well as Aida H Dee performing two sessions of Drag Story Time.

Co-Chairs of Pride in Luton, Rosie Besnu and Jesse Bryce said, “We are excited for the return of the Pride in Luton festival for 2024 on Saturday 6th July. Pride in Luton continues to strengthen each year and we have such a fantastic educational and fun festival planned this year. We welcome everyone to join us both on Friday 5th July at 7pm for the vigil and then on the 6th July from 1pm in the Hat District. Regardless of who you are, you will be welcomed as love always wins

We are delighted to have the support of so many organisations including Luton Rising, Luton BID, EasyJet, The Mall Luton, Dandara Living, Whitbread PLC and many others.

Ashley Bishop, Director of Customer Experience at the Culture Trust Luton commented, “We are delighted to be working in Partnership with Pride in Luton again to bring Luton’s most colourful festival back to the Hat District. We have been working with Pride in Luton for several years now and continue to strengthen our diversity and inclusion offer to the LGBTIQ+ community in Luton and beyond. The exciting development of the Fabulous Hatter, opening in the vaults space each Friday from 5pm – 10pm is one example of how we can collectively make Luton a more inclusive and welcoming town for the LGBTIQ+ community.”

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Pride In Luton

Marc McKenna-Coles, easyJet’s Head of Diversity, Equity & Inclusion said of the sponsorship:

“We are delighted to be sponsoring Pride in Luton, the home of easyJet, for a third year running. We look forward to another brilliant event which brings the community together and where we hope to see so many of our crew, colleagues, and customers in attendance.”

Julia Horsman, Engagement Manager for Luton BID added,

“Luton BID is proud to sponsor Pride in Luton again this year. It’s an opportunity to showcase the vibrant community of Luton and celebrate the way our town comes together as one to show unity and empathy.

Pride in Luton is an opportunity to raise awareness and education around the issues by allowing us to have a powerful conversation with our communities while demonstrating Luton’s commitment to equality, diversity and inclusivity.”

Find out more about the events for the Pride In Luton festival 2024 on Pride in Luton’s social media accounts and via their website: www.prideinluton.org

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