Wilko unveils new look for Luton ahead of bank holiday weekend

A ribbon-cutting ceremony was held to mark the reopening – with Wilko saying the revitalised store’s new layout and expanded collections across popular categories will make it “even easier for customers to find everyday essentials, home improvement products and seasonal favourites all in one place”.

The refreshed store in Frasers Plus Luton also continues Wilko's dog-friendly policy, welcoming well-behaved dogs on leads to shop alongside their owners.

Opening day visitors had plenty to look forward to, including the chance to win prizes through an in-store spin the wheel. Thirty lucky shoppers also received complimentary goody bags packed with a mix of products, samples and treatss, while customers could take advantage of offers.

Alex Simpkin, CEO of CDS Superstores, trading as The Range, Wilko and Homebase, said: “We're excited to welcome customers back to our refreshed wilko Luton store. We've listened to what local customers want and have created a shopping experience that's easier to navigate, better organised and packed with even more of the products people use every day. Whether you're tackling a DIY project, refreshing your home or simply picking up the essentials, we hope customers enjoy discovering the new-look store."