Wingstop’s new Luton branch offers free food to first 100 customers
Wingstop has opened its first restaurant in Luton, with the first 100 customers able to claim free food.
The restaurant is opening at Luton Retail Park, Gypsy Lane today (Friday), bringing the American chicken chain's menu to the town.
Chris Sherriff, CEO at Wingstop UKI, said: "Luton has been on our radar for a while, and we're delighted to finally open our doors at Luton Retail Park.
"As Wingstop continues to grow across the UK and Ireland, becoming part of the Luton community means a lot to us, and we can't wait to welcome everyone in."
Customers can choose from Wingstop's range of cooked-to-order wings, tenders, burgers and sides, with the chicken hand-sauced and tossed in a selection of flavours.
The company said its popularity has been driven by its food and marketing, with links to music, fashion and sport forming part of its wider brand.
Wingstop UKI currently operates more than 100 sites across the UK and Ireland and employs more than 3,000 people.
The first 100 customers visiting the new Luton restaurant can choose between eight free chicken wings or eight boneless tenders as part of the opening celebrations.