Apprentice runner up brings pizza restaurant to Luton in partnership with foodbank

Bombay Pizza, founded by BBC’s The Apprentice 2025 finalist Anisa Khan, will open at 25 Hitchin Road on Saturday, (November 14) run by father-and-son team Ased Malik and Daud Ali. The pair became the brand’s first franchisees after opening a store in Hemel Hempstead earlier this year.

The Luton restaurant will also support Luton Foodbank, pledging to donate one pizza for every four sold during its launch weekend on November 14 and 15, with a minimum of 100 pizzas donated to the charity, which provides food supplies to individuals and families experiencing food poverty.

Customers visiting during the opening weekend will also be able to take advantage of special offers, with the first 12 collection customers receiving a free pizza and all collection customers receiving a free side with every order.

Bombay Pizza combines traditional Italian pizza bases with South Asian flavours, using halal ingredients and family curry recipes passed down through Khan’s father and grandfather.

Its menu includes dishes such as Chicken Tikka Masala, Tandoor Paneer and Aloo Gobi, alongside pizzas featuring tandoor-cooked meats and slow-simmered sauces.

Khan founded the business in 2020 when she was 22 and has since grown it into a seven-figure brand. She reached the final of BBC’s The Apprentice in 2025 and is now expanding the business across the country through franchising.

She said: “Opening our first franchise in Hemel Hempstead earlier this year was a huge milestone, so to see our very first franchisee already opening a second store in Luton is incredibly exciting.

“When I started Bombay Pizza at 22, I wanted to bring together my love of pizza and the flavours I'd grown up with, so seeing those family recipes now reaching new communities is very special."

She added: "As we continue to grow, it's important to me that we become part of the communities we're opening in.

“Food is at the heart of everything we do, so we feel honoured and proud to be able to support Luton Foodbank and the vital work it does for local people.”

Ased Malik said: “Opening our first Bombay Pizza store in Hemel Hempstead earlier this year was a big step for us, and we're excited to now be bringing the brand to Luton.

“As someone from the local area, it's particularly special to be opening a second store and introducing something a little different to the local food scene."

Salma Khan, CEO of Luton Foodbank, said: “We are absolutely delighted to partner with Bombay Pizza.

“Support from local businesses makes a huge difference in what we can achieve for families and individuals facing hardship in Luton.”

The new store will be located at 25 Hitchin Road, on the site currently occupied by Berlin Pizza. Further information about the business and its menu is available at bombaypizza.co.uk.